everybodyknowsyou.com — brand summary
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THE NAME
"Everybody knows you." It is what you say to someone bold, to someone
famous, to someone people are looking up to, to someone who lives on
their own terms, to someone who generates impact. The phrase is a
celebration of recognition.

THE LOGO
The binoculars are the people looking at you. The two asterisks inside
the lenses are eyes that also stand for a typographic mark: in Markdown,
text wrapped in asterisks becomes bold. So the icon says: "the people
are looking at the bold."

THE FEEL
Playful and impossible to ignore, while still showcasing the power of
our AI-native service.

FONTS
Display: Fredoka (500, 600, 700)        — headings and brand voice
Hand:    Caveat (600, 700)              — accents, badges, warmth

CHARACTERS
Blob — the calm one
Mlem — the curious one
Plup — the cheerful one

PROFILE PICTURES
Two avatars for social media reference (see /profile/)

CONTACT
hey@everybodyknowsyou.com
https://everybodyknowsyou.com
https://everybodyknowsyou.com/brand
